ECONOMY AND CULTURAL BUSINESS MANAGEMENT (WITH WORKSHOP)
cod. 1006564

Academic year 2018/19
1° year of course - First semester
Professor
Academic discipline
Economia e gestione delle imprese (SECS-P/08)
Field
Scienze umane ed economico-sociali
Type of training activity
Characterising
72 hours
of face-to-face activities
9 credits
hub: PARMA
course unit
in ITALIAN

Learning objectives

The course aims to describe the fundamental characteristics of the functioning of a cultural organization and its measurement and management systems.
I) Knowledge and understanding: knowledge of organizational processes, organizational integration, types of organizational structure, organizational planning and measurement and management systems in a cultural context.
II) Competences: at the end of the course the student will be able to analyze the organizational structure, to use coordination and performance assessment tools, to read and comment the main accounting information and a balance sheet.
III) Making judgements: the student will be able to analyze the main characteristics of an organization, to define which coordination tools are proper and to assess the efficiency and effectiveness of a cultural organization.
IV) Communication skills: at the end of the course the student will be able to use specific terminology in the field of economical evaluation and business management. During the workshop the student will be called to interject directly with the cultural institutions involved with which he will have to establish a proactive dialogue.
V) Learning skills: through case studies and exercises, the student will be able to value in depth the process of analysis, measurement and management of a cultural organization.

Prerequisites

No requirement

Course unit content

he course will examine the fundamentals of the subject, with particular attention to:
Features, areas of problematicness and management processes of profit and non-profit organizations and public administrations operating in cultural areas
_organisational processes and management of human resources;
_ Evaluation tools and decision making processes.
Students will acquire basic skills in managing, organizing and analyzing various cultural initiatives.he course will be joined by a workshop that this year will see the students directly involved in the organization and management of the "festive Verdi". The Teatro Regio of Parma has become available in involving the students in organizing the Festival by organizing both classroom lectures and field activities.

Full programme

Introduction to the business economy
_Peacity of cultural companies
_ Differences between profit companies, non-profit companies and public administrations operating in the areas considered
_Aree of problems related to quality of service, economic and financial profiles and stakeholder relations
_Reports between organizations and their environment
Organizational competencies
_Putches and weaknesses in human resources management
_ Evaluation tools and decision making processes
_Report: reading and analysis
_Factors of success
_Element strategies

Bibliography

"Management delle istituzioni artistiche e culturali" a cura di A. Carù e S. Salvemini - Egea
"Management delle aziende culturali" a cura di Dubini, Montanari. Cirrincione - Egea

Teaching methods

Frontal lessons and moments of confrontation and discussion with students on course topics are provided. During the course will be realized project works.In particular, this year, the workshop will be organized in collaboration with the Teatro Regio di Parma, and will see the students directly involved in the organization of a cultural project (Festival Verdi)

Assessment methods and criteria

The assessment of learning will take place through a written exam to open questions, but with a defined space to respond. The duration will be 1 hour. The proposed questions will be three with different degrees of difficulty that will allow to evaluate the accuracy of the study, the ability to link general concepts and specific topics and, finally, the level of autonomy of judgment.The prove will consider exceeded if the student will answer in sufficient way to all three questions posed. The overall evaluation will derive from the average of the votes of the individual questions.
Evaluation levels:
_massimo (the answers are perfect: correct and complete, effective and accurate, based on full mastery of the language);
_all (the answers are exhaustive but not perfect; they are correct and complete but the presentation and the language are not very effective and accurate);
Medium (the responses are sufficient but not complete and there are some errors);
Low / Low (responses are unsatisfactory: severely incomplete and with several relevant errors).The results of the exam are published on the esse3 portal and the timing will depend on the number of participants. You will go from a minimum of one week up to 3 weeks for appeals with more than 200 members. Students can view the tasks by appointment with the teacher.

Other information

The materials that will be shown online during the course, on the teacher's Elly web page, will be an integral part of the educational program.