Learning objectives
- - -
LOYALTY MARKETING AND CRM
cod. 1007983
Academic year 2024/25
2° year of course - Annual
2° year of course - Annual
- Professor responsible for the course unit
- Marco IEVA
integrated course unit
10 credits
hub:
PARMA
course unit
in ENGLISH
in ENGLISH
Course unit structured in the following modules:
Contacts
Toll-free number
800 904 084Student registry office
E. segreteria.economia@unipr.it
T. +39 0521 902377
Quality assurance office
Education manager:
Mrs Maria Cristina Tamani
T. +39 0521 032454
Office E. didattica.sea@unipr.it
Manager E. mariacristina.tamani@unipr.it
President of the degree course
prof. Cristina Ziliani
E. cristina.ziliani@unipr.it
Faculty advisor
prof. Silvia Bellini
E. silvia.bellini@unipr.it
Carrer guidance delegate
prof. Chiari Panari
E. chiara.panari@unipr.it
Tutor Professor
prof. Silvia Bellini
E. silvia.bellini@unipr.it
Erasmus delegates
prof. Maria Cecilia Mancini
E. mariacecilia.mancini@unipr.it
prof. Donata Tania Vergura
E. donatatania.vergura@unipr.it
Quality assurance manager
prof. Silvia Bellini
E. silvia.bellini@unipr.it
Internships
Tutor student
dott. Anna Boncompagni
dott. Sofia Laudani