Course presentation

The Economics and Management degree course aims to provide students with the competences and skills that are indispensable for understanding the management of a company.

The course in brief

The degree course in Economics and Management aims to provide students with knowledge and understanding of business management, according to different profiles and fields of application. In fact, it is proposed as a restructuring of the previously activated degree courses, namely the degree courses in Business Administration, Economics and Finance, Economics and Management and Economics and Marketing. The renovation was conducted in compliance with the new constraints imposed by Ministerial Decree 270/04. Thus, the degree course in Economics and Management inherits, first and foremost, the common vocation of the previous degree courses. The opportunities for in-depth study in some fields of economics offered by the previous courses are, however, renewed through the activation of curricula. The student must choose the curriculum he/she wishes to follow when enrolling in the second year. More specifically:

- the curriculum in Business Administration (CLEA) intends to train professional profiles with specific skills in business administration, with particular regard to management, organisational and information systems aspects;

- the curriculum in Economics and Finance (CLEA) intends to provide skills in the management of businesses operating in the field of financial intermediation and financial markets, as well as skills relating to the financial profiles of the management of businesses operating in other economic sectors

- the curriculum in Economics of Internationalisation (CLEI) intends to provide skills and conceptual categories that enable one to operate within multinational companies, companies involved in import-export activities or international organisations;

- the curriculum in Economics and Marketing (CLAM) intends to provide knowledge that enables one to understand, analyse and manage the market policies of public and private, industrial, commercial and service companies and organisations operating in free market conditions.

- the curriculum in Economics and New Digital Technologies (CLED) offers knowledge and skills that can be used for the use of new digital technologies in the fields of specialisation proposed by CLEM and can therefore be applied in a transversal manner

The professional profiles that the graduate in Economics and Management acquires therefore already directly concern
- the management, organisational and information systems aspects of companies; 
- the financial management aspects of companies; 
- certain activities inherent to the activities of companies active in the international market (or of international organisations); 
- the management of market policies of public and private companies and organisations operating in free market conditions; 
- the management of digital technologies in the financial, marketing and administrative-management sectors.

Therefore, the Economics and Management graduate can occupy positions of responsibility in the world of employment in companies belonging to various sectors of the economy and in various corporate functions, can find employment in the liberal professions, and can hold operational positions in international and non-governmental organisations.
In particular, a graduate in Economics and Management - CLEA curriculum - can enter the profession of an accountant under D.Lgs. 28 June 2005, no. 139, as well as with the training for the performance of statutory auditing activities pursuant to Leg. 27 January 2010, no. 39. In addition, the graduate in Economics and Management - CLEA curriculum - can effectively attend professional master programmes in the economic-business area.

Graduates in Economics and Management - CLEF curriculum - can have the following specific professional outlets: administrative functions within companies, business consultants in extraordinary and ordinary business management operations; operational roles in import-export companies, multinationals or international organisations; operational roles in financial institutions or in the financial management of industrial and commercial companies; operational roles in management control functions.

Graduates in Economics and Management - CLEI curriculum - can have the following specific professional outlets: operational and managerial roles in service, import-export, multinational or international organisations; operational and managerial roles in research institutes.

Graduates in Economics and Management - CLAM curriculum - can enter and hold positions of responsibility in marketing, sales, purchasing, communication and logistics functions in manufacturing, distribution and service sector companies. The multi-disciplinary knowledge bases gained during the course of studies can also foster professional growth paths up to management positions. Specific examples of occupational outlets for graduates in Economics and Management - CLAM curriculum - are: operational roles in import-export companies, multinationals or international organisations, strategic and operational roles in consumer marketing and trade marketing functions, operational roles in the commercial functions of companies (purchasing, sales and logistics), corporate roles in planning and implementing internal/external communication activities and selecting sales channels. Advertising agencies, research institutes and consultancy companies represent further relevant employment outlets for graduates of the degree course in Economics and Marketing - CLAM curriculum.

The graduate in Economics and Management - CLED curriculum - is able to make use of recent advances in the field of information and communication technology, applying transversal elements to the various skills obtainable in economics and management, benefiting from the fact that the CLED curriculum focuses on five prevailing thematic areas: innovation in the digital age, new marketing and e-commerce approaches linked to the digital economy, big data, digital accounting and new banking models.

Finally, it is important to bear in mind that the competences obtainable in each curriculum can be enriched by using the courses constituting the other curricula as free tuition.

More specifically, professional outlets for graduates in Economics and Management can be as follows:
- financial consultant; 
- front-office operator in banks; 
- marketing manager; 
- accounting expert; 
- internal auditor; 
- administrative officer; 
- controller; 
- labour consultant; 
- big data analyst.

 

Course brochure and presentation

2024 - The “Studying in Parma” initiative was held from 11 to 13 April 2024. The University in Open Day": the information and orientation exhibition on the educational offer, a traditional spring event attended every year by thousands of aspiring freshmen.

Opening registrations: 17 July 2024

Course Brochure and Video presentation of the CLEM degree course

Slide presentation of degree course

Programme of study

 

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Contacts

Toll-free number

800 904 084

Student registry office

Esegreteria.economia@unipr.it
 

Quality assurance office 

Education manager
rag. Giuseppina Troiano
T. +39 0521 032296
Office E. didattica.sea@unipr.it
Manager E. giuseppina.troiano@unipr.it

President of the degree course 

prof. Alberto Grandi
E. alberto.grandi@unipr.it

Faculty advisor

prof.ssa Silvia Bellini
E. silvia.bellini@unipr.it

Career guidance delegate

prof.ssa Chiara Panari
E. chiara.panari@unipr.it

Tutor Professors

prof.ssa Maria Grazia Cardinali
E. mariagrazia.cardinali@unipr.it

prof. Gino Gandolfi
E. gino.gandolfi@unipr.it

prof. Alberto Grandi
E. alberto.grandi@unipr.it

prof. Fabio Landini
E. fabio.landini@unipr.it

prof.ssa Tatiana Mazza
E. tatiana.mazza@unipr.it

prof. Marco Riani
E. marco.riani@unipr.it

Erasmus delegates

prof.ssa Donata Tania Vergura
E. donatatania.vergura@unipr.it
prof.ssa Cristina Zerbini
E. cristina.zerbini@unipr.it
prof. Vincenzo Dall'Aglio
E. vincenzo.dallaglio@unipr.it

Quality assurance manager

prof.ssa Doriana Cucinelli
E. doriana.cucinelli@unipr.it

Internships

E. tirocini@unipr.it