ECONOMICS AND COMPANY MANAGEMENT
cod. 13232

Academic year 2014/15
2° year of course - Second semester
Professor
Academic discipline
Economia e gestione delle imprese (SECS-P/08)
Field
Aziendale
Type of training activity
Characterising
63 hours
of face-to-face activities
9 credits
hub: PARMA
course unit
in - - -

Learning objectives

a. (knowledge and understanding)

b. (applying knowledge and understanding)

c. (making judgements)

d. (communication skills)

e. (learning skills)

Prerequisites

- - -

Course unit content

the fundamentals of management and businnes administration

Full programme

competitive environment
strategic management
corporate strategy
businnes strategy
Marketing Strategy
Operations and Logistics
Finance and Control
HR and Innovation
Internationalisation

Bibliography

FONTANA F., CAROLI, F. (2013), Economia e Gestione delle Imprese, McGraw Hill

Teaching methods

interactive lectures & simulations

Assessment methods and criteria

written simulations

Other information

- - -