Learning objectives
comprehension of rules that companies are adopting in price making
PRICING POLICY
cod. 18632
Academic year 2010/11
2° year of course - First semester
2° year of course - First semester
- Professor
- Academic discipline
- Economia e gestione delle imprese (SECS-P/08)
- Field
- Attività formative affini o integrative
- Type of training activity
- Related/supplementary
36 hours
of face-to-face activities
of face-to-face activities
5 credits
hub:
PARMA
course unit
in - - -
in - - -
Integrated course unit module: RETAIL PRICING AND BRANDING